Archive for the ‘Portfolio’ Category
Tako Sumi Printing
Tako Sumi, is going to be an online printer. The name comes from the japanese word “tako” meaning octopus, and “sumi” meaning ink.

Cutefolio Gets A new Look
I’m planning on rebuilding the cutefolio.com site using ruby on rails, and a revenue sharing model for members who add images and videos to their page. I gave cutefolio a new look. I’ve turned the “folio” into a little monster what is going to be collecting the cute files in his belly.

DiscountMoviePasses.com Logo Comps Round 1
Here are some first looks for discountmoviepasses.com:

TonsOfBalls.com a micro business to sell SEO friendly articles
Here we go again, another test project. My brother started selling seo friendly articles pretty successfully. So, I’m writing a plan, and developing a basic site to enable article writers to sell SEO friendly articles. There is definitely more to come on this project. I came up with a really quick brand. With the concept of generating page views/ eye balls. Here’s what I have so far.

Tapping Paw Pet Sitters, Logo, Business Card, Tear Away Flyer
Tapping Paw Pet Sitters provide services for your pet like Dog walking and Cat sitting. I came up with a brand for them that was fun, inviting, friendly and safe. Come on! How could you not take one of these tear aways home with you?

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Video Marketing Association Logo Comps
Here are some comps that I did for the Video Marketing Association. They said they wanted: “Need a simple yet effective logo for the Video Marketing Association. Corporate in nature and all business.”



Shimizu Voice Logo Comps
Here are some looks for my uncle’s voice studio Shimizu Voice Studio.


Playing with Logos: Kid Types
Here is another simple comp created for a new kid’s site with the following brief:
Crisp, simple logo needed for a new company geared towards high income parents. Website (which will be kidtypes.com) is not yet designed but will be marketed to parents who want one-on-one parenting coaching to learn the personality types of their kids (as well as their own personality type) and how to tailor their parenting for each child. The website for the leading book on this concept is: http://www.nurturebynature.com/ which gives you an idea of what we mean by personality type (extravert, introvert, etc.)
I went with the caterpillar/butterfly analogy.


Encouraging Emails from Companies in the Sports Gaming Industry Praising Cheehee’s Site Design!
Its always nice to know that people appreciate your work. I was happy to receive both of these emails from sportsbooks who are interested in some kind of partnership with cheehee.com.

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Cheehee.com Development
Since we have released the first version of Cheehee.com, there have been many bugs and fixes that we have completed. We have also revised our business model, and our plans for how to develop the site further. I have been responsible for all of the production, management, information architecture, page design, and business development. This side project has turned into an interesting and time consuming venture.
Here are some new looks from what is coming and is in development.
Cheehee.com T-Shirt Fund Raiser
I came up with this idea to print some shirts to help promote my site cheehee.com. The idea came about at the start of football season, when the LA Times ran an ad paid for by UCLA Football’s Marketing department. The original ad was of new head coach Rick Neuheisel pointing with a quote that said “the football monopoly in los angeles is officially over!” This was a pretty successful campaign for UCLA until they lost.
Here are the shirts that I came up with. The idea was to have a contest selling shirts to both USC, and UCLA Fans. The numbers of shirts sold to each fan base would be calculated on a page hosted by cheehee.com. Unfortunately… UCLA ended up losing in the third game of the season, and continued to lose. You can view the original article here.
I think the best part of the story is that my fraternity brother’s father is one of the founders of RPA: Rubin Postaer and Associates, the advertising company who was hired to create the ad for UCLA. At one of the USC tailgates, we gave him a couple of the USC shirts to give to the lead designers that came up with the ad.


Playing with Logos for Innovia
I enjoy testing out new logo concepts every once in a while. Experimenting with new concepts can be fun. Here are some concepts that I created for a company called innovia. 
DDL Roundhouse’s EP Cover Design
DDL Roundhouse is a new SoCal band, they are a blend of hip hop, jazz, funk, and a bit of reggae. I helped them out designing their cover, and disc label. Check out their Music here. 
Hobokenwest Site Re-Design
Hobokenwest has undergone many changes, and we are constantly refining our business model. Here are the comps that I did for a simple site. We are probably not going to use the site after all because we are tweaking our business model again, but I think its worth posting.
The Site Consists of a reel:
A simple home page which has a message and some quotes from past and current clients.

A Gallery which has a large thumbnail of the main menu of the featured project, and then an option to see a gallery view in a lightbox of the sub menus.

We would have a simple services page, and contact information on each page.

I also developed our workflow process, and I came up with a schematic for a backend app that will help us manage projects. This app is really important because there are so many dates and components to a single project, each delivery of an asset or component of the production affects one another, and if dates are missed by the client, we are held responsible for not meeting a DLT/ Street Date if we don’t notify our clients of delays caused by them delivering assets late.
The app consists of only 4 pages, but will track assets, dates and stages of producing a DVD project. I envisioned the project to be built in ruby on rails, and html/css to be used on the front end.
One up Records Logo & Business Card Design
I helped my friend Barry Fernando develop a brand for his new start-up record producing company. They make some pretty dope beats and have some cool up and coming hip hop artists.














































































